DIDI: Green

Punk Pop artist DIDI aka producer Lauren Deakin Davies is a force to be reckoned with.  Feisty lyrics and music, complete with catchy hooks sweep you up and carry you away and this week sees the release of her first EP, Green.  A collection of previously released singles and two new songs, Green showcases DIDI’s prodigious talent and marks her out as someone with something to say.  And yes, it’s worth listening to. As well as DIDI’s talent, she has a strong work ethic too; all the previously released singles are from the last eighteen months or so.  As well as all that, it would be remiss not to mention the numerous remixes of all these songs.  Add in her mentoring, public speaking and presence on music production panels, especially those aimed at encouraging women into the music industry and you realise that DIDI is a young lady with bucketfuls of talent and the desire to achieve.

Based in Hertfordshire, a county blessed with musical talent these days, DIDI is a favourite with Angry Baby readers (her debut, Sorry, hit the top spot on the Angry Baby chart in 2017).  Usually self produced, DIDI has recently been working with Rhiannon Mair who also plays drums in the band.

DIDI’s latest single, Fickle Friends’ is full of raw emotion, chiefly bitterness, which DIDI freely admits!  She says “I wrote this song a little while ago and it was originally written on ukulele of all things. I was feeling quite bitter at the time (as you can probably tell from the lyrics!). I was very hurt and I still feel quite strongly about this song and the situation so it made sense to release it as a single. Perhaps other people will relate to the raw emotion”?

If they’re anything like me, DIDI,they certainly will!  The music is feisty and the lyrics equally so; “she’s the sort of person who would push you off a bridge then complain she’s lonely” are some of the on point lyrics, perfectly describing the kind of toxic friendship most of us have experienced with at some point or other.  DIDI’s powerful and confident delivery of these lyrics convey the sense of outrage encapsulated in the music and leave you in no doubt of her feelings.

In a similar vein, the as yet unreleased ‘GO’, played live in recent months, is another song that shouts emotion and outrage.  By the time DIDI sings “go”, you’re rooting for her and singing the words at the top of your voice.  An extremely catchy hook and some killer guitar, ‘Go’ has a more traditional punk feel to the more punk pop of the other five tracks.

With an indication of the commitment DIDI shows to her music, here is her advice to young musicians:

“From the stand point of my career in music so far, as opposed to as a solo artist, I would say immerse yourself in the areas you enjoy that make you feel excited. Don’t worry if you feel out of place or that you are not good enough, because you are good enough, and even if you are perhaps not yet, you soon will be. There is no better way of getting better at something than doing it! I don’t think I have earned the right to give my advice as solo artist at this point but I can definitely give advice on how to get to this point, the steps to get there.

People have a very narrow view of what it means to be an artist and an even narrower view of what it means to be a successful one! The truth is everything is connected, you get connected by doing lots of different things, there are people I have met that have changed my life that I would have never have met if I as only gigging, playing in my bedroom or spending all my time in the studio.
These are people I have met whilst doing the production for Balcony TV London (which I got involved with after seeing an ‘urgently wanted’ sound engineer tweet, next day I was on my way to London with my studio basically packed into the car!), and the people I’ve met doing live sound for a tour, at industry networking events, running sound for festival stages (initially for no fee but it’s great experience), organising events, speaking on panels about music, doing sound engineering for a radio show, being interviewed on radio shows, busking on the street or just generally asking if there was anything I could do to help. You have to think about what you can offer, even if in the beginning it’s just enthusiasm and a helpful approach, and let people know about it.

Go to gigs (especially ones that you are not playing at!) and networking events, and make sure you brush up on your knowledge and the latest news stories if it’s a specialist event. It’s really important to know what you are talking about because people can see through it pretty quickly. Sometimes less is more! And if you are not sure, just ask the other people for their opinion and they are usually happy to offer it. There are a million and seven opportunities out there, you just have to notice them, keeping your eyes and ears open even if it’s just searching online on sites which people like you check out regularly.

I would also recommend that someone starting out hones their craft at open mics, it’s also a great way of meeting other artists at a similar level and you can create a really strong community of like-minded souls who support each other. I’ve been to loads of open mics when I first started out with each new project (I’ve been in bands since I was 10 years old and each new group had to learn ‘stage presence’ and open mics are perfect for this) and have since performed on large stages at festivals. But I went back to basics again with my first open night as a solo artist this week to try out my new pedal board in a live environment, try out my songs and force myself out of my ‘bubble’. To be honest, I was a bit nervous, it was a little local pub but it turned out amazing. They don’t always turn out amazing let’s face it, but they are always useful in one way or another. But for this first one as DIDI, I took two songs I’ve pretty much got nailed in the studio environment but they kept asking for more and so I ended up trying out three other tracks as well and this has really helped me see if they ‘have legs’. Audience reaction is extremely helpful, even if it’s only a few people. And then, as a direct result, the pub (Jolly Waggoner, Ardeley in Hertfordshire) asked me back to open for a great local band, Baron Goodlove next month!

Overall it’s about connecting with people and keeping to your roots, (as corny as it sounds!). You know, your core self and identity. Don’t be tempted to blow with the wind just because that’s the new sound everyone likes, if it’s not you, don’t do it. It won’t come across as genuine. Don’t be afraid to fail because you probably will be caught out a couple of times but there is nothing wrong with that, you just have to keep going, notice your small achievements, respect where you have got to so far and respect how hard the people around you have tried to get where they are.

On the whole, be nice and don’t talk crap about other people behind their back, because trust me, it will come back to haunt you!
Register your songs with PRS and start to earn money every time you play your music live or it gets played on the radio.
And above all, GO FOR IT. Don’t waste any more time. Just make a start and see where it takes you. Enjoy the ride of your lifetime!”

Green is released on November 2nd. Get your copy here.

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