American-born London-resident musician Erin K has recently recorded a new album Sink to Swim and released a single, ‘Keep Her‘. 

Erin’s narrative-driven songs are as forthright and personal as they are engaging and the candid nature of her often fearlessly self-deprecating lyrics make repeated listens of the timeless songs rewarding. None more so than Keep Her.  “This song illustrates the circumstances of a girl who is bound to her relationship with a controlling partner”, Erin says. “It is written almost in the form of an encouraging letter to the dominant party, offering advice on how to “keep her by [his] side so she can’t let go”. As the verses unfold, the extent to which this girl is broken and bound are poetically revealed.

This subject matter is intensely personal to Erin who “found myself in similar relationship dynamics in the past. It’s disturbing how reality can be so drastically altered in this way.

 

The song evolved considerably from its original form to the final studio recording. “Musically, it was interesting to witness the evolution of this song, originating as something very sombre and heavy. The arrangement is lighter now, serving as a nice contrast to the subject matter”.

With sessions for BBC 6 Music, Radio 1 airplay and major commercial syncs for Google and LG her left-field song writing is gradually reaching the wider audience that it deserves.

Keep Her was released on March 10th.

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